Have you tried various forms of cost-effective marketing and do you know how to use them effectively so that you get the maximum results? Are your campaigns planned carefully, or do you just passively react to the special offers of ad sellers?

What if there was a way to measure what worked and what didn’t so that you could base your decisions on real facts?

So what do you need if you want to boost your advertising and direct mail?

• A list of activities pertinent to your and customers you are trying to reach
• A simple outline of how and when to do each marketing activity that will deliver the results you desire
• A methodology to measure all of your marketing activities so that you can easily see what brings you the best results

You can now start to implement your marketing plan and see the real results as they happen.