With search engines constantly changing their formulas and algorithms, you must constantly update your SEO tactics to keep up. The latest focus, especially by Google, revolves around location. You’ve probably noticed that Google asks to track your current location. It notes it at the bottom of each search page. Location, so important in the real world, now carries equal weight online. Organic SEO still trumps all else, but how to quickly achieve a meaningful bump up in the local search results organically? It’s easier than you might think. You can draw new customers with three simple SEO steps.

To learn more about SEO please call us now on 019609023.

1. Set up a Google My Business (https://www.google.com/business/) account. It’s free and easily created with a few clicks, and entry of your basic business information such as your hours, address, contact information, and services offered. Inclusion in the Google database complements your company’s website by ensuring you appear on Google Search, Maps, and Google+. If yours is a home-based business, Google doesn’t require an address, so you can maintain your privacy. The little extra – the SEO key – is to optimise the title, using “Dublin” in it.

2. Mention Dublin in the title of each of your Web pages. For instance, this site’s title, “SEO Dublin ~ Pay Less for More Leads & Better Rankings,” tells the search engine and the searcher that the business offers SEO services, specifically in Dublin, and that it can help a business obtain more leads and improved search rankings for less money, in less than 70 characters. If you don’t already have each page titled, this one act can jump start your SEO rankings. Search engines use the page title to display in search results. A missing or inappropriate title makes it hard to index the page. Place your most important search terms, including Dublin, in the first 70 characters – the amount Google displays in its search engine results page. Don’t keyword stuff. Focus on a sensible description of the page that includes Dublin. The example given uses only four keywords: “SEO,” “Dublin,” “Leads,” and “Rankings,” but those well chosen four are probably among those you typed to arrive here.

3. Make your page footer your friend. Display your Dublin business address and phone number on each page of your website to bolster your location rank. Make sure you enter it exactly the same as on your Google My Business page. Each of these appearances of your name, address, and phone number becomes a “citation.” SEO analyst David Mihm calculated that citations comprise 25 percent of local ranking factors. Also, within the main content of your home page, mention you are “based in Dublin.”

Start increasing your site visitors and local customers using these three steps. There’s so much more to https://www.3r.ie/write-seo-titles-sell-even-people-visit-website/ than hits and ranks. True optimisation means creating content rich Web sites that consistently appear in appropriate search results. If you’d like to learn more or want help optimising your Web presence, contact 3R at (01) 960.9023.

To learn more about SEO please call us now on 019609023.